For many people, selling a business for $50 million is a win. But for venture capitalists, it’s a poor outcome. VC success is defined as achieving top quartile return status among your peers. In other words, go big or go home. At the same time, barriers to building software are falling exponentially. Many startups are lost in a sea of commoditization, running on other people’s platforms, integrations, go-to-market channels, and data management technologies. Many don’t have a lot of differentiation because their business is a collection of a whole bunch of other people’s stuff. How do you go big in…
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