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When should you listen to investors? And when should you ignore them?


As a founder, you’re bombarded with tips and tricks on how to secure funding and woo potential investors… but what happens after that? What do you do with their advice? And what happens if you don’t agree with their suggestions? That’s why I called up Heini Zachariassen, Vivino’s opinionated and vocal founder, who’s got tons of experience listening to — and not listening to — his investors to shed some light on this awkward little dilemma. You’re the right person to lead the company For Zachariassen, the most important thing to remember is that you landed a financial backer based…

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